Strategy that turns expertise into revenue.

I help experts, infopreneurs, and businesses build the digital infrastructure behind their growth — from positioning and content to launch systems and funnel copy.

Academic background
PhD, Business Administration
FEA/USP — International publication, Journal of Macromarketing
30+
digital product launches delivered
12+
niches across Brazil and abroad

What I do for you.
01

Launch Copywriting

Full copy for digital product launches — structured, persuasive, and built to convert.

  • Sales pages & VSLs
  • Email launch sequences
  • Webinar scripts
  • WhatsApp funnel copy
02

Content Strategy & Funnel Architecture

A full content system that builds audience and converts without depending on paid ads.

  • Positioning & messaging
  • Content calendars
  • Email marketing systems
  • Organic funnel structure
03

Digital Presence Package

For professionals who need to look the part online before they can charge what they're worth.

  • Strategic profile audit
  • Institutional website copy
  • Social media positioning
  • Bio & brand voice
04

Brazil Market Entry

For foreign companies and creators who want to reach Brazilian audiences the right way.

  • Market positioning strategy
  • Localized content & copy
  • Platform and channel guidance
  • PT-BR copywriting

The strategist behind the scenes.

I'm a Brazilian economist with a doctorate in Business Administration from FEA/USP — one of Latin America's top business schools — and a published researcher in the Journal of Macromarketing.

Over the past three years, I've moved from research to the field: building launch systems, writing copy, and designing content strategies for experts and infopreneurs across Brazil. More than 30 product launches. Hundreds of thousands in revenue generated for clients.

I work in English and Portuguese, which means I can bridge strategy and execution across markets — with the academic rigor of an economist and the practical instinct of someone who has lived inside the Brazilian digital market for years.

Credentials at a glance
PhD in Business Administration FEA/USP, São Paulo
Published Researcher Journal of Macromarketing
30+ launches delivered Health, law, psychology, finance, education and more
Bilingual Portuguese (native) · English (professional)

Your gateway to the Brazilian market.

Brazil is the largest digital market in Latin America — and one of the most engaged audiences in the world for online content and digital products. But it requires local knowledge to get right.

I offer foreign clients direct access to this market: positioning strategy, localized copy, and channel guidance built on years of hands-on experience.

#1
Brazil ranks first in social media engagement time globally
215M+
people — one of the world's largest digital consumer bases
PT-BR
Native-level copy and strategy, not just translation

Ready to build something that sells?

Tell me about your project and I'll get back to you within 48 hours.

Send me a message